CART

OBJECTIVE:
GMV Uplift
Increase Team Health and Culture Statistics

PRODUCT OBJECTIVES
• Increase Checkout Rate

• Increase Cart Value

• Ensure Future Safety

INITIATIVES

• Reduction of destruction by getting rid of the Add to Cart Page

• Redesign of Cart-Function through Hypothesis,
User Stories and Testing

• Split-testing of different Recommender-Concepts

• Solving X Priority Impact ranked/voted Major Tech Depts

• Solve X Priority Impact ranked/voted Major Actions from Retros